Just rename it 4-in-one.The main problem down here is people's lack of knowledge ... they think that 3-in-one oil is just as good as any other lubricant. Of course, that doesn't apply to the large automotive industry we have down here, but to an extent it does to the average small workshop. Yes, it seems like a business opportunity, but it would also take a small army of well-educated salesmen to persuade the consumer of the superiority of the product.