That's not what "best effort" requires. While the expectations are, indeed, pretty onerous, they do not require that you bankrupt yourself. The other party's economic needs have to be predominant, but you do not have to ignore your own.I in English could say " do your best effort" is good enough
My meaning would be don't worry, its ok, I trust you, just do the normal good job you do
In contract terms, "best effort" means very different,
it means you must do everything you can that's legal, upto and including costing so much you go bankrupt.
A very different thing,
Best Efforts, Commercially Reasonable Efforts, and Reasonable Efforts Provisions in Commercial Contracts
Interpreting "best efforts" vs "reasonable efforts" in contracts | BD&P