He wasn't harmed because the roof is non-conductive.He wasn't harmed, but wood DOES conduct. Humidity changes the game. Static is low under humid conditions but is high under dry conditions.
In the US, OSHA requires that all ladders used in most commercial environments must be either wood or fiberglass. An aluminum ladder is a definite NO-NO - especially where overhead high voltage feeder lines are present.
When I went to college, a group of fraternity numb-nuts were building their homecoming float using a metal scaffold. They finished their float on early Friday morning before the game (on Saturday) and eight of them were moving the scaffolding away when they contacted another HV feeder lines. Three of them were knocked away from the scaffold, but the other five were electrocuted (and burned to a crisp). They were all on grass.